Domino’s – the nation’s best-loved pizza company – has revealed its latest spring summer uniform, the ‘ShortShort’.
The hot new look launches as Domino’s celebrates the opening of its 59th Irish store in Maynooth this week. The Short Shorts are inspired by a certain famous Maynooth export, and fashion icon, who was recently tipped for Oscar glory.
The stylish shorts, featuring Domino’s iconic logo, pay homage to the wardrobe staple loved by generations of Irish Gaelic Football fans. The new uniform is sure to be a hit given the style’s recent popularity as an iconic fashion trend outside of sporting circles.
The new Domino’s store in Maynooth was the shoot location with leading Irish fashion photographer, Evan Doherty shooting the latest creation from Ireland’s best-loved pizza brand. The Short Shorts are the ultimate Spring Summer accessory, ideal for work or leisure, while wandering around town, going for a run or lounging around the home enjoying a Pepperoni Passion.
Speaking about the new uniform launch, Domino’s Maynooth Chief Operating Officer, George Bertram, comments, “Our new Domino’s store in Maynooth was the ideal location for the fashion shoot to reveal our new Spring Summer uniform, the Short Short, as an ode to local Gaelic Football, and our local Hollywood icon. We know Domino’s fans will love this latest news, as well as our piping hot pizza, and we look forward to delivering freshly handmade pizzas to Maynooth locals, and welcoming them to the new Domino’s store, in the months and years to come.”
To mark the official store launch, Domino’s Maynooth will also be offering customers an exclusive opening offer which includes any large pizza for €13.99 when collected, up until 16th April 2023.