Crafted Together at All Together Now: Jameson x Dickies bring Pop-Up to ATN

Following its inaugural launch last summer, Jameson Connects: The Circle is returning to All Together Now this August 4 – 6. 

Coinciding with the return of Jameson Connects: The Circle at All Together Now, Jameson’s latest collaboration with iconic workwear brand, Dickies will also be showcased at The Circle stage area. 

Launched in early June the Jameson and Dickies ‘Crafted Together’ collection is a new, workwear inspired collaboration consisting of apparel and accessories.

The Crafted Together Fitting Room will showcase items from the limited-edition collection while also offering the opportunity for festival goers to be styled by the Jameson and Dickies stylists and leading Irish tastemakers Ben HarteTobi Balogun and Rebecca Ewnetu. Styled looks will also be captured as part of an on-site editorial look book.

With ‘Crafted Together,’ Jameson and Dickies join forces to connect their communities of modern-day creators across the globe. 

The multi-piece capsule includes signature pieces including the iconic Dickies Eisenhower Jacket with products ranging from €18 to €73.

Continuing its commitment to hosting some of Ireland’s finest musical talents, Jameson is excited to announce that Pillow Queens will be headlining the Jameson Connects: The Circle stage this year, joining other confirmed acts including Selló, Khakikid, Bricknasty and Sorcha Richardson who will all be performing across the weekend.

Continuing the Jameson Connects collaboration series, bringing two artists together to create a new project for the first time, Jameson are pleased to unveil punk-indie quartet and Irish Album of the Year nominees Pillow Queens and Dublin based electronic multi-instrumentalist Abbacaxi as the next two acts coming together to debut a new piece of music on Saturday night, live at The Circle.

Speaking on Jameson Connects: The Circle, Aine Morris, Jameson Senior Brand Manager said; 

“We are incredibly excited to bring back The Circle to All Together Now for 2023, we have such an incredible line-up of artists performing across the weekend this year and continuing our commitment to immersing music fans in unforgettable experiences is something we are very proud of. What’s more, this year we also get to celebrate authentic style through the Jameson and Dickies Crafted Together Fitting Room.”

“Having this collaboration on site provides another great opportunity to celebrate the importance of collaboration and human connection to our brand. Jameson Connects: The Circle is a space for true expression, crafted together with music and style.”

The Circle stage will present a carefully curated line-up each day, catering to the many musical appetites of festival goers.

Friday’s line-up has a big focus on electronica, with performances from acts including The Cope, India’s Jay Peiand Abbacaxi. 

Saturday will see a selection of Ireland’s finest punk and indie artists perform with a line-up that featuresPillow Queens, BanríonSorcha Richardson and Sprints, as well as a very special day time B2B set featuring Coy Haste from Caribou and Moving Still.

Sunday brings hip-hop and drill to The Circle stage with confirmed acts likeSellóKhakikid and Travis & Elzzz.  Across the weekend BBC presenter Gemma Bradley will also be hosting in-conversation interviews with performing artists to discuss their work.

Festival goers entering The Circle @ All Together Now also have the option to enjoy Jameson Signature Serve cocktails including the now iconic Jameson Ginger + Lime.

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